Laura Statkute | Sr. Art Director & Visual Artist

Selected Works

Out of many exciting collaborations, I have selected these specific cases as my personal milestones. They mark the most impactful chapters of my journey and learning curve—from my beginnings as a dedicated intern to my work as an independent Sr. Art Director.

Samsung

Agency: Cheil Germany

Role: Freelance Art Director (2016 - 2024)

Scope:

High-Volume Campaign Execution: Concept adaptation and screen design for major retail events (e.g., Black Friday, product launches).
Visual Refinement: Precise image editing and asset rollout for the Samsung Online Store to ensure conversion-optimized visuals.
Editorial Design: Layout and production of premium printed brochures, bridging the gap between digital speed and tactile print quality.

Focus:

Supporting the e-commerce team from its early, compact stage through 8 years of continuous growth. I provided unwavering reliability as the department scaled up to become a major hub managing the entire DACH region.

airberlin

Agency: Track GmbH (formerly RAPP Germany) – Düsseldorf, Hamburg & Berlin, Germany (2012 - 2015)

Role: Junior Art Director (started as a design intern)

Scope:

Aircraft & Co-Branding: Execution of high-impact visuals, including the Airberlin-Etihad co-branding livery and fleet branding adaptations.
Asset Ownership: End-to-end execution of high-visibility touchpoints: Sole responsibility for the iconic chocolate heart branding and onboard menu design (concept to print).
Campaign Support: Assisting Senior CDs with shooting supervision, image editing, and layout refinement for seasonal campaigns.

Focus:

Gaining deep insight into commercial photography workflows. Mastering a vast spectrum of multichannel tasks — from tactile print assets to large-scale fleet branding — within a dynamic agency environment.

Viktorija Rupeikytė

Client: Viktorija Rupeikytė

(formerly performing as Victoria)

Role: Art Director & Photographer (Direct Client) 2016.

Scope:

Foundational Brand Identity: Creation of the logo for her stage name "Victoria" and the enduring "V" signet (which is still in use today), establishing the artist's initial visual language.
Visual Storytelling: Conceptualizing and executing the debut photo shoots, including art direction, photography, and high-end retouching.
Creative Consulting: Strategic guidance on positioning and visual consistency for the artist's career launch.

Focus:

Building a cohesive visual world from scratch. Translating a musical personality into a distinct visual brand that set the stage for the artist’s subsequent national success.